The connected customer : the changing nature of consumer and business markets / edited by Stefan Wuyts ... [et al.]
Contributor(s): Wuyts, Stefan
.
Publisher: New York, N.Y. : Routledge, c2010Description: xviii, 353 p. : ill. ; 24 cm.ISBN: 9781848728370 (hbk.); 1848728379 (hbk.).Subject(s): Consumer behavior | Branding (Marketing) | MarketingDDC classification: 658.8342
| Item type | Current location | Shelf location | Call number | Copy number | Status | Notes | Date due | Barcode |
|---|---|---|---|---|---|---|---|---|
| Graduate Collection | Taylor's Library-TU |
Floor 4, Shelf 27 , Side 1, TierNo 3, BayNo 7 |
658.8342 CON 2010 (Browse shelf) | 1 | Available | TBSxx,54001,03,GR | 5000126752 |
Includes indexes.