Consumers / Eric Arnould, Linda Price, George Zinkhan.
Series: McGraw-Hill/Irwin series in marketingPublisher: Boston, Mass. : McGraw-Hill/Irwin, 2004Copyright date: ©2004Edition: 2nd editionDescription: xxv, 845, [22] pages : colour illustrations ; 27 cmContent type:- text
- unmediated
- volume
- 0072537140
- 658.8342 ARN
| Cover image | Item type | Current library | Home library | Collection | Shelving location | Shelf location | Call number | Materials specified | Vol info | Copy number | Status | Notes | Date due | Barcode | Item holds | Item hold queue priority | Course reserves | |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Main Collection | Taylor's Library-TU |
Floor 4, Shelf 27 , Side 1, TierNo 1, BayNo 7 |
658.8342 ARN (Browse shelf(Opens below)) | 1 | Available | SCAFS,70006,03,GR | 5000030805 |