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Handbook of brand relationships / Deborah J. MacInnis, C. Whan Park, Joseph W. Priester, editors. by

Publication details: Armonk, N.Y. : M.E. Sharpe, c2009

Availability: Items available for loan: Taylor's Library-TU (1)Call number: 658.827 HAN 2009.

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Handbook of brand relationships [electronic resource] / Deborah J. MacInnis, C. Whan Park, Joseph W. Priester, editors. by

Publication details: Armonk, N.Y. : M.E. Sharpe, c2009

Online resources:

An electronic book accessible through the World Wide Web; click to view

Availability: Not available: Taylor's Library-TU: e-book (1).

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