Taylor's Library Banner
Image from Google Jackets

Reinventing interactive and direct marketing : leading experts show how to maximize digital ROI with iDirect and iBranding imperatives / [edited and] with an introduction by Stan Rapp.

Contributor(s): Publication details: New York, NY : McGraw-Hill, c2010.Description: xiii, 238 p. : ill. ; 24 cmISBN:
  • 9780071638029 (hbk.)
  • 0071638024 (hbk.)
Subject(s): DDC classification:
  • 658.872 REI 2010
Holdings
Cover image Item type Current library Home library Collection Shelving location Shelf location Call number Materials specified Vol info Copy number Status Notes Date due Barcode Item holds Item hold queue priority Course reserves
Main Collection Taylor's Library-TU

Floor 4, Shelf 27 , Side 2, TierNo 4, BayNo 4

 658.872 REI 2010 (Browse shelf(Opens below)) 1 Available TBSxx,34003,03,CL 5000141894

"Published in association with the Direct Marketing Association"--Jacket.

Includes bibliographical references and index.