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		Kellogg on branding : the marketing faculty of the Kellogg School of Management / edited by Alice M. Tybout and Tim Calkins ; foreword by Philip Kotler. by Tybout, Alice M \| Calkins, Tim \| Kellogg School of Management. Publisher: Hoboken, N.J. : Wiley, c2005Availability: Items available for loan: Taylor's Library-TU [Call number: 658.827 KEL] (1). Place hold
		Kellogg on marketing / edited by Alice M. Tybout, Bobby J. Calder. by Tybout, Alice M \| Calder, Bobby J \| J.L. Kellogg Graduate School of Management. Edition: 2nd ed.Publisher: Hoboken, NJ : John Wiley, c2010Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8 KEL 2010] (1). Place hold

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