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Designing world class corporate strategies : value creating roles for corporate centres / Keith Ward, Cliff Bowman and Andrew Kakabadse.
by Ward, Keith, 1949- | Kakabadse, Andrew | Bowman, Cliff. Publisher: Oxford : Elsevier/Butterworth-Heinemann, c2005Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.4012 WAR]
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Geotourism / edited by Ross K. Dowling and David Newsome.
by Dowling, Ross Kingston | Newsome, David, 1951-. Publisher: Oxford : Elsevier/Butterworth-Heinemann, 2006Availability: Items available for loan: Taylor's Library-TU
[Call number: 338.4791 GEO]
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Tourism business frontiers : consumers, products and industry / edited by Dimitrios Buhalis and Carlos Costa.
by Buhalis, Dimitrios | Costa, Carlos. Publisher: Oxford : Elsevier/Butterworth-Heinemann, 2006Availability: Items available for loan: Taylor's Library-TU
[Call number: 338.4791 TOU]
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Content is king : writing and editing online / David Mill.
by Mill, David. Publisher: Oxford : Elsevier/Butterworth-Heinemann, 2005Availability: Items available for loan: TC External Storage
[Call number: 808.0202854678 MIL]
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The marketing book / edited by Michael J. Baker.
by Baker, Michael J. (Michael John). Edition: 5th ed.Publisher: Oxford ; Boston : Elsevier/Butterworth-Heinemann, c2003 [reprinted 2005]Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.8 MAR]
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Strategic sports events management : an international approach / Guy Masterman.
by Masterman, Guy. Publisher: Oxford : Elsevier/Butterworth-Heinemann, 2004Availability: Items available for loan: Taylor's Library-TU
[Call number: 796.069 MAS]
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Global tourism / edited by William F. Theobald.
by Theobald, William F, 1934-. Edition: 3rd ed.Publisher: Burlington, Mass. : Elsevier/Butterworth-Heinemann, 2005Availability: Items available for loan: Taylor's Library-TU
[Call number: 338.4791 GLO]
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Tourism Marketing for cities and towns : using branding and events to attract tourism / Bonita M. Kolb.
by Kolb, Bonita M. Publisher: Amsterdam : Elsevier/Butterworth-Heinemann, c2006Availability: Items available for loan: Taylor's Library-TU
[Call number: 338.4791 KOL]
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Leisure marketing : a global perspective / Susan Horner, John Swarbrooke.
by Horner, Susan | Swarbrooke, John. Publisher: Oxford : Elsevier/Butterworth-Heinemann, c2005Availability: Items available for loan: Taylor's Library-TU
[Call number: 338.47910688 HOR]
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Quality tourism experiences / Gayle Jennings, Norma Polovitz Nickerson, editors.
by Jennings, Gayle, 1955- | Nickerson, Norma Polovitz. Publisher: Oxford : Elsevier/Butterworth-Heinemann, 2006Availability: Items available for loan: Taylor's Library-TU
[Call number: 338.4791 QUA]
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Crisis management in the tourism industry / Dirk Glaesser.
by Glaesser, Dirk. Publisher: Oxford : Butterworth-Heinemann, c2006Availability: Items available for loan: Taylor's Library-TU
[Call number: 338.4791 GLA]
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Gabay's copywriters' compendium : the definitive professional writer's guide / J. Jonathan Gabay
by Gabay, J. Jonathan. Publisher: Oxford : Elsevier/Butterworth-Heinemann, c2005Other title: Copywriters' compendium.Availability: Items available for loan: Taylor's Library-TU
[Call number: 659.132 GAB]
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Global business leadership / E.S. Wibbeke.
by Wibbeke, E. S. Publisher: Oxford : Elsevier/Butterworth-Heinemann, 2009Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.049 WIB 2009]
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Design in mind / Bryan Lawson.
by Lawson, Bryan. Publisher: Oxford : Butterworth Architecture, an imprint of Butterworth-Heinemann Ltd, 1994Availability: Items available for loan: Taylor's Library-TU
[Call number: 721 LAW 1994]
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Management of event operations / Julia Tum, Philippa Norton, J. Nevan Wright.
by Tum, Julia | Norton, Philippa | Wright, J. Nevan. Publisher: Amsterdam : Elsevier/Butterworth-Heinemann, 2009Availability: Items available for loan: Taylor's Library-TU
[Call number: 394.2068 TUM 2009]
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Consumer behaviour in sport and events : marketing action / Daniel C. Funk.
by Funk, Daniel C. Publisher: Amsterdam : Butterworth-Heinemann/Elsevier, c2008Availability: Items available for loan: Taylor's Library-TU
[Call number: 796.0698 FUN 2008]
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Excellence in advertising : the IPA guide to best practice / edited by Leslie Butterfield.
by Butterfield, Leslie, 1952- | Institute of Practitioners in Advertising. Edition: 2nd ed.Publisher: Boston, Mass. : Butterworth-Heinemann, c1999Availability: Items available for loan: Taylor's Library-TU
[Call number: 659.1 EXC]
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Contemporary tourism : an international approach / Chris Cooper and C. Michael Hall.
by Cooper, Chris, 1952- | Hall, Colin Michael, 1961-. Publisher: Oxford : Elsevier/Butterworth-Heinemann, 2008Availability: Items available for loan: Taylor's Library-TU
[Call number: 338.4791 COO 2008]
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Consumer tribes / edited by Bernard Cova, Robert Kozinets, Avi Shankar.
by Cova, Bernard | Kozinets, Robert V, 1964- | Shankar, Avi. Publisher: London : Butterworth-Heinemann, c2007Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.8342 CON 2007]
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