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The king of Madison Avenue : David Ogilvy and the making of modern advertising / Kenneth Roman.

by Roman, Kenneth.

Publisher: New York : Palgrave Macmillan, 2009Other title: David Ogilvy and the making of modern advertising..Availability: Items available for loan: Taylor's Library-TU [Call number: 659.092 ROM 2009] (2).
Hedgehogs and foxes : character, leadership, and command in organizations / Abraham Zaleznik.

by Zaleznik, Abraham, 1924-.

Edition: 1st ed.Publisher: New York, NY : Palgrave Macmillan, 2008Availability: Items available for loan: Taylor's Library-TU [Call number: 658.4092 ZAL 2008] (1).