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The business of tourism / J. Christopher Holloway ; with Claire Humphreys and Rob Davidson.
by Holloway, J. Christopher | Humphreys, Claire | Davidson, Rob. Edition: 8th ed.Publisher: Harlow, England : Financial Times/Prentice Hall, 2009Availability: Items available for loan: Taylor's Library-TU
[Call number: 338.4791 HOL 2009]
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Safety and security in tourism : recovery marketing after crises / edited by Noel Scott, Eric Laws and Bruce Prideaux.
by Scott, Noel, 1958- | Laws, Eric, 1945- | Prideaux, B. (Bruce). Publisher: London : Routledge, 2010Availability: Items available for loan: Taylor's Library-TU
[Call number: 910.688 SAF 2010]
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Place branding [electronic resource] : glocal, virtual and physical identities, constructed, imagined and experienced / Robert Govers and Frank Go.
by Govers, Robert | Go, Frank M | ebrary, Inc. Publisher: New York ; Basingstroke : Palgrave Macmillan, 2009Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU (1).
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Tourism and hospitality marketing : a global perspective / Simon Hudson.
by Hudson, Simon. Publisher: Los Angeles ;London : SAGE, c2008Availability: Items available for loan: Taylor's Library-TU
[Call number: 338.47910688 HUD 2008]
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Destination marketing and management : theories and applications / edited by Youcheng Wang and Abraham Pizam.
by Wang, Youcheng | Pizam, Abraham. Publisher: Oxfordshire, UK : CAB International, c2011Availability: Items available for loan: Taylor's Library-TU
[Call number: 910.688 DES 2011]
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Managing and marketing tourist destinations : strategies to gain a competitive edge / Metin Kozak and Seyhmus Baloglu.
by Kozak, Metin, 1968- | Baloglu, Seyhmus. Publisher: New York : Routledge, c2011Availability: Items available for loan: Taylor's Library-TU
[Call number: 910.68 KOZ 2011]
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Marketing communications in tourism and hospitality [electronic resource] : concepts, strategies and cases / Scott McCabe.
by McCabe, Scott. Edition: 1st ed.Publisher: Amsterdam ; Boston : Elsevier/Butterworth-Heinemann, 2009Other title: Marketing communications in tourism & hospitality.Online access: An electronic book accessible through the World Wide Web; click for information Availability: Items available for reference: Taylor's Library-TU
[Call number: 910.688]
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Destination brands : managing place reputation / [edited by] Nigel Morgan, Annette Pritchard, Roger Pride.
by Pritchard, Annette | Pride, Roger | Morgan, Nigel. Edition: 3rd ed.Publisher: Oxford : Butterworth-Heinemann, c2011Availability: Items available for loan: Taylor's Library-TU
[Call number: 338.47910688 DES 2011]
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Marketing efficiency in tourism : coping with volatile demand / edited by Peter Keller, Thomas Bieger ; with contributions by Seppo Aho ... [et al.].
by Keller, Peter | Bieger, Thomas | Aho, Seppo. Publisher: Berlin : Erich Schmidt Verlag, c2006Availability: Items available for loan: Taylor's Library-TU
[Call number: 338.4791 MAR 2006]
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Study of tourism : foundations from psychology / Philip L. Pearce [editor].
by Pearce, Philip L. Publisher: Bingley, UK : Emerald, 2011Availability: Items available for loan: Taylor's Library-TU
[Call number: 338.47910019 STU 2011]
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Tourist shopping villages : forms and functions / Laurie Murphy ... [et al.]
by Murphy, Laurie. Publisher: New York, N.Y. : Routledge, c2011Availability: Items available for loan: Taylor's Library-TU
[Call number: 910.68 TOU 2011]
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Marketing and managing tourism destinations / Alastair M. Morrison.
by Morrison, Alastair M. Publisher: London ; New York : Routledge, Taylor & Francis Group, [2013]Copyright date: ©2013Availability: Items available for loan: Taylor's Library-TU
[Call number: 910.688 MOR 2013]
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Marketing innovations for sustainable destinations / editors, Alan Fyall ... [et al.].
by Fyall, Alan. Publisher: Woodeaton : Goodfellow, c2009Availability: Items available for loan: Taylor's Library-TU
[Call number: 338.47910688 MAR 2009]
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Driving tourism through creative destinations and activities / Alzbeta Királ̕ʹová [editor].
by Királʹová, Alzbeta [editor.]. Publisher: Hershey, PA : IGI Global, [2017]Copyright date: ©2017Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU
[Call number: 910.688]
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Tourism marketing for cities and towns : using social media and branding / Bonita Kolb.
by Kolb, Bonita M [author.]. Edition: 2 Edition.Publisher: New York : Routledge, 2017Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU
[Call number: 659.2/930776]
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Strategic marketing in tourism services [electronic resource] / edited by Rodoula H. Tsiotsu and Ronald E. Goldsmith.
by Tsiotsou, Rodoula H | Goldsmith, Ronald Earl. Publisher: Bingley : Emerald, 2012Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU
[Call number: 338.4/791]
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Marketing in food, hospitality, tourism and events : a critical approach / Richard Tresidder and Craig Hirst.
by Tresidder, Richard | Hirst, Craig. Publisher: Oxford : Goodfellow, c2012Availability: Items available for loan: Taylor's Library-TU
[Call number: 647.940688 TRE 2012]
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Sustainable marketing of cultural and heritage tourism [electronic resource] / Deepack Chhabra.
by Chhabra, Deepack, 1963-. Publisher: Abingdon, Oxon, England ; New York : Routledge, c2010Online access: Accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU
[Call number: 910.68/8]
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Managing and marketing tourist destinations [electronic resource] : strategies to gain a competitive edge / Metin Kozak and Seyhmus Baloglu.
by Kozak, Metin, 1968- | Baloglu, Seyhmus. Publisher: New York : Routledge, 2011Online access: Accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU
[Call number: 910.68]
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