Handbook of hospitality marketing management [electronic resource] / editor, Haemoon Oh ; editor in chief, Abraham Pizam.
Contributor(s): Oh, Haemoon | Pizam, Abraham
.
Publisher: Amsterdam ; Boston : Elsevier/Butterworth-Heinemann, 2008Description: 1 online resource (xxii, 552 p.).ISBN: 9780080569437 (electronic bk.); 0080569439 (electronic bk.).Subject(s): Hospitality industry -- Marketing | Food service -- Marketing | Restaurants -- MarketingGenre/Form: Electronic books.Additional physical formats: Print version:: Handbook of hospitality marketing management.DDC classification: 647.95/068/8 Online resources: An electronic book accessible through the World Wide Web; click for information
| Item type | Current location | Call number | Status | Notes | Date due | Barcode |
|---|---|---|---|---|---|---|
| Main Collection | Taylor's Library - Perpetual(TU) | 647.95/068/8 (Browse shelf) | e-book | SHTEx,70002,03,CL,PPT |
Includes bibliographical references and index.
Description based on print version record.