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Brainfluence [electronic resource] : 100 ways to persuade and convince customers with neuromarketing / Roger Dooley.

by Dooley, Roger, 1952-.

Publisher: Hoboken, N.J. : Wiley, c2012Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU [Call number: 658.8001/9] (1).
Advertising and consumer citizenship [electronic resource] : gender, images, and rights / Anne M. Cronin.

by Cronin, Anne M, 1967- | ebrary, Inc.

Publisher: London : Routledge, 2000Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU [Call number: 659.1042] (1).
Persuasion in advertising [electronic resource] / John O'Shaughnessy and Nicholas Jackson O'Shaughnessy.

by O'Shaughnessy, John | O'Shaughnessy, Nicholas J, 1954-.

Edition: 1st ed.Publisher: London ; New York : Routledge, 2004Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU [Call number: 659.1/01/9] (1).
Advertising to children : new directions, new media / edited by Mark Blades [and three others].

by Blades, Mark [editor.].

Publisher: Hampshire, England ; New York, New York : Palgrave Macmillan, 2014Copyright date: ©2014Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU [Call number: 659.1083] (1).