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What great salespeople do : the science of selling through emotional connection and the power of story / Michael Bosworth, Ben Zoldan.

by Bosworth, Michael T | Zoldan, Ben.

Publisher: New York, NY : McGraw-Hill, c2012Availability: Items available for loan: Taylor's Library-TU [Call number: 658.85 BOS 2012] (1).
Collaboration and co-creation : new platforms for marketing and innovation / Gaurav Bhalla.

by Bhalla, Gaurav.

Publisher: New York : Springer, c2011Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8 BHA 2011] (1).