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Essentials of marketing : a global-managerial approach / William D. Perreault, Jr., E. Jerome McCarthy.

by Perreault, William D., Jr.

Edition: 9th ed.Publisher: Boston : Irwin/McGraw-Hill, c2003Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8 PER] (5).
The team approach [videorecording]

Publisher: California : Kantola Productions, c2007?Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8 TEA] (2).