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The future of excellence in public relations and communication management : challenges for the next generation / edited by Elizabeth L. Toth.

by Grunig, James E | Grunig, Larissa A | Toth, Elizabeth L.

Publisher: Mahwah, N.J. : Lawrence Erlbaum, 2007Availability: Items available for loan: Taylor's Library-TU [Call number: 659.2 FUT] (1).
A manager's guide to PR projects : a practical approach / Patricia J. Parsons.

by Parsons, Patricia J.

Publisher: Mahwah, N.J. : Lawrence Erlbaum, c2003Availability: Items available for loan: Taylor's Library-TU [Call number: 659.2 PAR] (1).
The global public relations handbook : theory, research, and practice / edited by Krishnamurthy Sriramesh, Dejan Vercic.

by Sriramesh, Krishnamurthy | Verčič, Dejan.

Publisher: Mahwah, N.J. : Lawrence Erlbaum, c2003Availability: Items available for loan: Taylor's Library-TU [Call number: 659.2 GLO] (1).
Corporate reputation and the news media : agenda-setting within business news coverage in developed, emerging, and frontier markets / edited by Craig E. Carroll.

by Carroll, Craig E.

Edition: 1st ed.Publisher: New York : Routledge, 2011Availability: Items available for loan: Taylor's Library-TU [Call number: 659.2 COR 2011] (2).
Public relations theory II / edited by Carl H. Botan and Vincent Hazleton.

by Botan, Carl H | Hazleton, Vincent.

Publisher: Mahwah, N.J. : Lawrence Erlbaum Associates, 2006Other title: Public relations theory two.Availability: Items available for loan: Taylor's Library-TU [Call number: 659.201 PUB] (1).
Strategic reputation management : towards a company of good / Pekka Aula and Saku Mantere.

by Aula, Pekka | Mantere, Saku.

Publisher: London : Routledge, 2008Availability: Items available for loan: Taylor's Library-TU [Call number: 659.2 AUL 2008] (2).
Public relations metrics : research and evaluation / edited by Betteke van Ruler, Ana Tkalac Verčič, and Dejan Verčič.

by Ruler, Betteke van, 1948- | Vercic, Ana Tkalac | Ver♯‍i♯‍, Dejan.

Publisher: New York : Routledge, 2008Availability: Items available for loan: Taylor's Library-TU [Call number: 659.2072 PUB 2008] (2).
Public relations law : a supplemental text / by Michael G. Parkinson and L. Marie Parkinson.

by Parkinson, Michael G | Parkinson, L. Marie.

Publisher: New York : Routledge, 2007Availability: Items available for loan: Taylor's Library-TU [Call number: 343.73099 PAR] (1).