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Strategic innovative marketing : 5th IC-SIM, Athens, Greece 2016 / edited by Androniki Kavoura, Damianos P. Sakas, Petros Tomaras.
by Kavoura, Androniki [editor.] | Sakas, Damianos P [editor.] | Tomaras, Petros [editor.] | International Conference on Strategic Innovative Marketing (5th : 2016 : Athens, Greece). Publisher: Cham : Springer International Publishing : Imprint: Springer, 2017Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU
[Call number: 650]
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Social media 101 [electronic resource] : tactics and tips to develop your business online / Chris Brogan.
by Brogan, Chris. Publisher: Hoboken, N.J. : Wiley, c2010Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU
[Call number: 658.8/72]
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Recommend this! : delivering digital experiences that people want to share / Jason Thibeault, Kirby Wadsworth.
by Thibeault, Jason | Wadsworth, Kirby. Publisher: Hoboken, New Jersey : John Wiley and Sons, [2014]Copyright date: ©2014Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU
[Call number: 274]
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Data crush : how the information tidal wave is driving new business opportunities / Christopher Surdak.
by Surdak, Christopher. Publisher: New York : American Management Association, [2014]Copyright date: ©2014Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU
[Call number: 658.4/038]
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Maximize your social : one-stop guide to building a social media strategy for marketing and business success / Neal Schaffer.
by Schaffer, Neal. Publisher: Hoboken, New Jersey : Wiley, 2013Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU
[Call number: 658.8/72]
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Business intelligence for new-generation managers [electronic resource] : current avenues of development / edited by Jörg H. Mayer, Reiner Quick.
by Mayer, Jörg H | Quick, Reiner | SpringerLink (Online service). Source: Springer eBooksPublisher: Cham : Springer International Publishing : Imprint: Springer, 2015Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.83]
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Encyclopedia of tourism [electronic resource] / edited by Jafar Jafari, Honggen Xiao.
by Jafari, Jafar | Xiao, Honggen | SpringerLink (Online service). Source: Springer eBooksPublisher: Cham : Springer International Publishing : Imprint: Springer, 2016Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU
[Call number: 658.8]
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Social media management [electronic resource] : technologies and strategies for creating business value / by Amy Van Looy.
by Van Looy, Amy | SpringerLink (Online service). Source: Springer eBooksPublisher: Cham : Springer International Publishing : Imprint: Springer, 2016Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU
[Call number: 658]
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Open tourism [electronic resource] : open innovation, crowdsourcing and co-creation challenging the tourism industry / edited by Roman Egger, Igor Gula, Dominik Walcher.
by Egger, Roman | Gula, Igor | Walcher, Dominik | SpringerLink (Online service). Edition: 1st ed. 2016.Source: Springer eBooksPublisher: Berlin, Heidelberg : Springer Berlin Heidelberg : Imprint: Springer, 2016Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU
[Call number: 658.514]
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Camels, tigers & unicorns [electronic resource] : rethinking science & technology-enabled innovation / Uday Phadke, Shailendra Vyakarnam.
by Phadke, Uday | Vyakarnam, Shailendra. Publisher: London : World Scientific Publishing Europe Ltd, c2017Other title: Camels, tigers and unicorns.Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU
[Call number: 338.064]
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