Marketing for hospitality and tourism / Philip Kotler, John T. Bowen, James C. Makens, Seyhmus Baloglu.
By: Kotler, Philip.
Contributor(s): Bowen, John T | Makens, James C | Baloglu, Seyhmus.
Publisher: Boston : Pearson, [2017]Copyright date: ©2017Edition: Seventh edition.Description: xxii, 658 pages : illustrations (black and white, and colour) ; 29 cm.Content type: text | still image Media type: unmediated Carrier type: volumeISBN: 9780134151922 (hardback).Subject(s): Hospitality industry -- Marketing | Tourism -- MarketingDDC classification: 647.940688Item type | Current location | Shelf location | Call number | Copy number | Status | Notes | Date due | Barcode | Course reserves |
---|---|---|---|---|---|---|---|---|---|
Graduate Collection | Taylor's Library-TU |
Floor 4, Shelf 21 , Side 2, TierNo 3, BayNo 6 |
647.940688 KOT 2017 (Browse shelf) | 1 | Available | SHTEx,60001,03,RM | SHTEx,11713,03,RM | 5000171517 | ||
Main Collection | Taylor's Library-TU |
Floor 4, Shelf 21 , Side 2, TierNo 3, BayNo 6 |
647.940688 KOT 2017 (Browse shelf) | 1 | Available | SCAFS,70003,03,AD | SFSGx,94601,03,AD | TCIxx,30000,03,RA | 5000170978 | ||
Reserve Collection | Taylor's Library-TU |
Floor 2, Shelf 2 , Side 1, TierNo 3, BayNo 1 |
647.940688 KOT 2017 (Browse shelf) | 1 | Available | SHTEx,30010,03,RM | SHTEx,11713,03,RM | 5000166958 |
Includes index.