Advances in luxury brand management / Jean-Noël Kapferer, Joachim Kenstock, Tim Oliver Brexendorf, Shaun M. Powell, editors.
Contributor(s): Kapferer, Jean-Noël [editor.] | Kernstock, Joachim [editor.] | Brexendorf, Tim Oliver [editor.] | Powell, Shaun M [editor.].
Series: Journal of brand management: advanced collections: Publisher: Cham, Switzerland : Palgrave Macmillan, [2017]Copyright date: ©2017Description: x, 256 pages : illustrations ; 22 cm.Content type: text Media type: unmediated Carrier type: volumeISBN: 9783319511269.Subject(s): Branding (Marketing) | Luxury goods industry | Luxuries -- Marketing | Brand name products -- ManagementDDC classification: 658.827Item type | Current location | Shelf location | Call number | Copy number | Status | Notes | Date due | Barcode | Course reserves |
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Main Collection | Taylor's Library-TU |
Floor 4, Shelf 27 , Side 1, TierNo 3, BayNo 4 |
658.827 ADV 2017 (Browse shelf) | 1 | Available | SHTEx,70002,03,AD | SHTEx,94603,03,RM | SHTEx,11720,03,RM | SHTEx,11727,03,RM | 5000164540 | ||
Main Collection | Taylor's Library-TU |
Floor 4, Shelf 27 , Side 1, TierNo 3, BayNo 4 |
658.827 ADV 2017 (Browse shelf) | 1 | Available | SHTEx,94603,03,RM | SHTEx,11720,03,RM | SHTEx,11727,03,RM | 5000164251 | ||
Main Collection | Taylor's Library-TU |
Floor 4, Shelf 27 , Side 1, TierNo 3, BayNo 4 |
658.827 ADV 2017 (Browse shelf) | 1 | Available | SHTEx,70002,03,AD | SHTEx,94603,03,RM | SHTEx,11720,03,RM | SHTEx,11727,03,RM | 5000169013 | ||
Main Collection | Taylor's Library-TU |
Floor 4, Shelf 27 , Side 1, TierNo 3, BayNo 4 |
658.827 ADV 2017 (Browse shelf) | 1 | Available | SHTEx,70002,03,AD | SHTEx,94603,03,RM | SHTEx,11720,03,RM | SHTEx,11727,03,RM | 5000169715 | ||
Reserve Collection | Taylor's Library-TU | 658.827 ADV 2017 (Browse shelf) | 1 | Available | SHTEx,70002,03,AD | SHTEx,94603,03,RM | 5000171264 |
Includes bibliographical references and index.