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Internet marketing : strategy, implementation and practice / Dave Chaffey ... [et al.].
by Chaffey, Dave, 1963-. Edition: 2nd ed.Publisher: Harlow : Prentice Hall/Financial Times, 2003Other title: Internet marketing.Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.84 INT]
(1).
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E-commerce : business, technology, society / Kenneth C. Laudon, Carol Guercio Traver.
by Laudon, Kenneth C, 1944- | Traver, Carol Guercio [(j.a.)]. Edition: 2nd ed.Publisher: Boston, Mass. : Pearson/Addison Wesley, c2004Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.872 LAU]
(2).
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Socialnomics : how social media transforms the way we live and do business / Erik Qualman.
by Qualman, Erik, 1972-. Edition: Rev. and updated [ed.]Publisher: Hoboken, N.J. : John Wiley, c2011Availability: Items available for loan: Taylor's Library-TC
[Call number: 330.9 QUA 2011]
(1), Taylor's Library-TU
[Call number: 330.9 QUA 2011]
(2).
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The new rules of marketing & PR : how to use social media, online video, mobile applications, blogs, news releases, and viral marketing to reach buyers directly / David Meerman Scott.
by Scott, David Meerman | Scott, David Meerman. New rules of marketing and PR. Edition: 3rd ed.Publisher: Hoboken, N.J. : John Wiley, c2011Other title: New rules of marketing and public relations.Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.872 SCO 2011]
(2).
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Likeable social media : how to delight your customers, create an irresistible brand, and be generally amazing on facebook (and other social networks) / Dave Kerpen.
by Kerpen, Dave. Publisher: New York : McGraw-Hill, c2011Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.872 KER 2011]
(1).
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Social media marketing : a strategic approach / Melissa S. Barker ... [et al.] Edition: 1st ed.Publisher: Mason, OH : South-Western, Cengage Learning, c2013Availability: Items available for loan: Taylor's Library-TC
[Call number: 658.872 SOC 2013]
(2), Taylor's Library-TU
[Call number: 658.872 SOC 2013]
(1).
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Digital marketing : strategy, implementation and practice / Dave Chaffey, Fiona Ellis-Chadwick.
by Chaffey, Dave, 1963- | Ellis-Chadwick, Fiona | Chaffey, Dave, 1963-. Internet marketing. Edition: Fifth edition.Publisher: Harlow, England : Pearson Education Limited, 2012Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.872 CHA 2012]
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