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Understanding the local media / Merly Aldridge.

By: Aldridge, Meryl.
Publisher: Maidenhead : Open University Press / McGraw-Hill, 2007Description: 193 p. ; 23 cm.ISBN: 9780335221721 (pbk.); 0335221726 (pbk.).Subject(s): Local mass media -- Great BritainDDC classification: 302.230941
Contents:
Introduction - 1. Why local media matter - 2. Regional and local newspapers: just another retailer? - 3. Imagining the community - 4. Local broadcasting: what price public service? - 5. Must broadcast regional news be anodyne? - 6. A delicate balance: media in the nations of the UK - 7. Working in local media: from smoke-filled rooms to sweatshops - 8. What is the future for local media? - References - Index.
Item type Current location Shelf location Call number Copy number Status Notes Date due Barcode
Main Collection Taylor's Library-TU

Floor 3, Shelf 4 , Side 1, TierNo 1, BayNo 4

 302.230941 ALD (Browse shelf) 1 Available SOMAC,37002,03,GR 5000038851

Includes bibliographical references and index.

Introduction - 1. Why local media matter - 2. Regional and local newspapers: just another retailer? - 3. Imagining the community - 4. Local broadcasting: what price public service? - 5. Must broadcast regional news be anodyne? - 6. A delicate balance: media in the nations of the UK - 7. Working in local media: from smoke-filled rooms to sweatshops - 8. What is the future for local media? - References - Index.