The ultimate book of business brands : insights from the world's 50 greatest brands / Stuart Crainer, Des Dearlove.
By: Crainer, Stuart
.
Contributor(s): Dearlove, Des.
Series: Capstone reference. Publisher: Oxford : Capstone, 2003Description: xxix, 216 p. ; 24 cm.ISBN: 1841124397 (pbk.); 9781841124391 (pbk.).Subject(s): Brand name products | Product managementDDC classification: 658.827
| Item type | Current location | Shelf location | Call number | Copy number | Status | Notes | Date due | Barcode |
|---|---|---|---|---|---|---|---|---|
| Main Collection | Taylor's Library-TU |
Floor 4, Shelf 27 , Side 1, TierNo 4, BayNo 4 |
658.827 CRA (Browse shelf) | 1 | Available | SOMAC,37000,03,CL | 5000037660 |