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Product strategy and management / Michael Baker and Susan Hart.

by Baker, Michael J. (Michael John) | Hart, Susan J.

Publisher: London : Prentice Hall Europe, 1999Availability: Items available for loan: Taylor's Library-TU [Call number: 658.56 BAK] (2).
What customers want : using outcome-driven innovation to create breakthrough products and services / Anthony Ulwick.

by Ulwick, Anthony W, 1957-.

Publisher: N.Y. : McGraw-Hill, c2005Availability: Items available for loan: TC External Storage [Call number: 658.575 ULW] (1).
Managing product development [electronic resource] / edited by Toshihiro Nishiguchi.

by Nishiguchi, Toshihiro | ebrary, Inc.

Publisher: New York : Oxford University Press, 1996Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: [Call number: 658.5/75] (1).
New product forecasting [electronic resource] : an applied approach / Kenneth B. Kahn ; foreword by Martin Joseph and Alec Finney.

by Kahn, Kenneth B | ebrary, Inc.

Publisher: Armonk, N.Y. : M.E. Sharpe, Inc., c2006Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: [Call number: 658.5/75] (1).
The persona lifecycle [electronic resource] : keeping people in mind throughout product design / John Pruitt, Tamara Adlin.

by Pruitt, John | Adlin, Tamara | ebrary, Inc.

Publisher: Amsterdam ; Boston : Elsevier : Morgan Kaufmann Publishers, an imprint of Elsevier, c2006Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: [Call number: 658.503] (1).
Materials and innovative product development : using common sense / Gernot H. Gessinger.

by Gessinger, G. H.

Publisher: Amsterdam : Elsevier/Butterworth-Heinemann, c2009Availability: Items available for loan: Taylor's Library-TU [Call number: 620.11 GES 2009] (1).
The pursuit of new product development [electronic resource] : the business development process / Marc A. Annacchino.

by Annacchino, Marc A | ebrary, Inc.

Publisher: Amsterdam ; Boston : Butterworth-Heinemann, 2007Online access: An electronic book accessible through the World Wide Web; click to view Availability: No items available
Managing new product innovation [electronic resource] : proceedings of the Conference of the Design Research Society, Quantum leap : managing new product innovation, University of Central England, 8-10 September 1998 / [edited by] Bob Jerrard, Myfanwy Trueman, Roger Newport.

by Design Research Society. Conference (1998 : University of Central England in Birmingham) | Jerrard, Bob | Trueman, Myfanwy | Newport, Roger | ebrary, Inc.

Publisher: London ; Philadelphia, Pa. : Taylor & Francis, c1999Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: [Call number: 658.5/75] (1).
Product release planning : methods, tools and applications / Günther Ruhe.

by Ruhe, Günther.

Publisher: Boca Raton, FL : CRC Press, c2010Availability: Items available for loan: Taylor's Library-TU [Call number: 658.575 RUH 2010] (1).
Innovation, product development and commercialization : case studies and key practices for market leadership / Dariush Rafinejad.

by Rafinejad, Dariush, 1943-.

Publisher: Ft. Lauderdale, FL : J. Ross, c2007Availability: Items available for loan: Taylor's Library-TU [Call number: 658.503 RAF 2007] (1).
Eating the big fish : how challenger brands can compete against brand leaders / Adam Morgan.

by Morgan, Adam.

Edition: 2nd ed., [Rev. & expanded].Publisher: Hoboken, N.J. : John Wiley, c2009Availability: Items available for loan: Taylor's Library-TU [Call number: 658.827 MOR 2009] (1).
Built to love : creating products that captivate customers / Peter Boatwright & Jonathan Cagan.

by Boatwright, Peter | Cagan, Jonathan, 1961-.

Publisher: San Francisco, CA : Berrett-Koehler Pub, c2010Availability: Items available for loan: Taylor's Library-TU [Call number: 658.575 BOA 2010] (1).
From concept to consumer : how to turn ideas into money / Phil Baker.

by Baker, Phil, 1943-.

Publisher: Upper Saddle River, N.J. : FT Press, c2009Availability: Items available for loan: Taylor's Library-TU [Call number: 658.575 BAK 2009] (1).
New food product development : from concept to marketplace / Gordon W. Fuller.

by Fuller, Gordon W.

Edition: 3rd ed.Publisher: Boca Raton, FL : CRC Press/Taylor & Francis, c2011Availability: Items available for loan: Taylor's Library-TU [Call number: 664.00688 FUL 2011] (2).
From imagination to innovation : new product development for quality of life / A. Coskun Samli.

by Samli, A. Coskun.

Publisher: New York : Springer, 2011Availability: Items available for loan: Taylor's Library-TU [Call number: 303.483 SAM 2011] (1).
The product manager's handbook / by Linda Gorchels.

by Gorchels, Linda.

Edition: 4th ed.Publisher: New York : McGraw-Hill, c2012Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8 GOR 2012] (1).
Managing the design factory : a product developer's toolkit / Donald G. Reinertsen.

by Reinertsen, Donald G, 1950-.

Publisher: New York, NY : Free Press, c1997Availability: Items available for loan: Taylor's Library-TU [Call number: 658.575 REI 1997] (4).
Creating breakthrough products : revealing the secrets that drive global innovation / Jonathan Cagan and Craig M. Vogel.

by Cagan, Jonathan, 1961- [author.] | Vogel, Craig M [author.].

Edition: Second edition.Publisher: Upper Saddle River, New Jersey: FT Press, [2013]Copyright date: ©2013Availability: Items available for loan: TC External Storage [Call number: 658.575 CAG 2013] (2).