|
|
Places : identity, image and reputation / Simon Anholt.
by Anholt, Simon. Publisher: Basingstoke : Palgrave Macmillan, c2010Availability: Items available for loan: Taylor's Library-TU
[Call number: 338.47910688 ANH 2010]
(1).
|
|
|
Destination marketing : an integrated marketing communication approach / Steven Pike.
by Pike, Steven. Publisher: Oxford : Elsevier/Butterworth-Heinemann, 2008Availability: Items available for loan: Taylor's Library-TU
[Call number: 338.47910688 PIK 2008]
(2).
|
|
|
Destination marketing : an international perspective / edited by Metin Kozak and Nazmi Kozak.
by Kozak, Metin, 1968- [editor.] | Kozak, Nazmi [editor.]. Publisher: London ; New York : Routledge, Taylor & Francis Group, 2018Availability: Items available for loan: Taylor's Library-TU
[Call number: 910.688 DES 2018]
(1).
|
|
|
Flagship marketing : concepts and places / edited by Tony Kent and Reva Brown.
by Kent, Tony (A. E.) | Brown, Reva Berman, 1939-. Publisher: Abingdon, Oxon ; New York, NY : Routledge, 2008Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.82 FLA]
(1).
|
|
|
Media strategies for marketing places in crisis [electronic resource] : improving the image of cities, countries, and tourist destinations / Eli Avraham and Eran Ketter.
by Avraham, Eli | Ketter, Eran | ScienceDirect (Online service). Edition: 1st ed.Publisher: Amsterdam : Butterworth Heinemann, 2008Online access: An electronic book accessible through the World Wide Web; click for information Availability: Items available for loan: Taylor's Library-TU
[Call number: 338.47910688]
(1).
|
|
|
Place branding [electronic resource] : glocal, virtual and physical identities, constructed, imagined and experienced / Robert Govers and Frank Go.
by Govers, Robert | Go, Frank M | ebrary, Inc. Publisher: New York ; Basingstroke : Palgrave Macmillan, 2009Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU (1).
|
|
|
International place branding yearbook 2011 : managing reputational risk / edited by Frank M. Go & Robert Govers.
by Go, Frank M | Govers, Robert. Publisher: Basingstoke : Palgrave Macmillan, 2011Availability: Items available for loan: Taylor's Library-TU
[Call number: 910.688 INT 2011]
(1).
|
|
|
Global place branding campaigns across cities, regions, and nations / Ahmet Bayraktar and Can Uslay, editors.
by Bayraktar, Ahmet, 1982- [editor.] | Uslay, Can, 1973- [editor.]. Publisher: Hershey PA : Business Science Reference, [2017]Copyright date: ©2017Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU
[Call number: 910.68/8]
(1).
|
|
|
Pink tourism : holidays of gay men and lesbians / Howard L. Hughes.
by Hughes, Howard L. Publisher: Wallingford : CABI, c2006Availability: Items available for loan: Taylor's Library-TU
[Call number: 910.688 HUG 2006]
(1).
|
|
|
The Routledge handbook of destination marketing / edited by Dogan Gursoy and Christina G. Chi.
by Chi, Christina G [editor.] | Gursoy, Dogan [editor.]. Edition: First edition.Publisher: London : Taylor and Francis, 2018Online access: An electronic book accessible through the World Wide Web; click to view Availability: No items available
|
|
|
New governance and management in touristic destinations / Marco Valeri, editor.
by Valeri, Marco [editor] | IGI Global [publisher.]. Publisher: Hershey, Pennsylvania (701 E. Chocolate Avenue, Hershey, Pennsylvania, 17033, USA) : IGI Global, 2022Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU
[Call number: 910.68]
(1).
|
|
|
Global perspectives on strategic storytelling in destination marketing / Ana Cl�audia Campos, Sofia Almeida, editor.
by Campos, Ana Claudia, 1966- [editor.] | Almeida, Sofia, 1977- [editor.] | IGI Global [publisher.]. Publisher: Hershey, Pennsylvania (701 E. Chocolate Avenue, Hershey, Pennsylvania, 17033, USA) : IGI Global, 2022Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU
[Call number: 910.688]
(1).
|
|
|
Strategic business models to support demand, supply, and destination management in the tourism and hospitality industry / Luisa Cagica Carvalho, Lurdes Calisto, and Nuno Gustavo, editors.
by Carvalho, Luisa Cagica, 1970- [editor.] | Calisto, Lurdes, 1965- [editor.] | Gustavo, Nuno, 1978- [editor.] | IGI Global [publisher.]. Publisher: Hershey, Pennsylvania (701 E. Chocolate Avenue, Hershey, Pennsylvania, 17033, USA) : IGI Global, [2020]Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU
[Call number: 910.68/4]
(1).
|