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Principles of marketing / Philip Kotler, Gary Armstrong.

By: Contributor(s): Publisher: Harlow, Essex : Pearson Education Limited, 2016Edition: 16e [edition]; Global editionDescription: 731 pages : colour illustrations ; 28 cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 9781292092485 (paperback)
Subject(s): DDC classification:
  • 658.8 KOT 2016
Holdings
Cover image Item type Current library Home library Collection Shelving location Shelf location Call number Materials specified Vol info Copy number Status Notes Date due Barcode Item holds Item hold queue priority Course reserves
Main Collection Taylor's Library-TU

Floor 4, Shelf 26 , Side 2, TierNo 1, BayNo 5

658.8 KOT 2016 (Browse shelf(Opens below)) 1 Available TBSxx,34004,03,RM|SCAFS,30003,03,RM|TBSxx,34001,03,RM|SHTEx,30004,03,RM|SHTEx,70002,03,RM|TBSxx,34002,03,RM 5000163925
Main Collection Taylor's Library-TU

Floor 4, Shelf 26 , Side 2, TierNo 5, BayNo 4

658.8 KOT 2016 (Browse shelf(Opens below)) 1 Available SCAFS,30003,03,RM|TBSxx,34001,03,RM|SHTEx,30004,03,RM|TBSxx,34002,03,RM|TBSxx,34004,03,RM|SHTEx,70002,03,RM 5000164950

Includes bibliographical references and index.