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If you're so brilliant-- how come your marketing plans aren't working? : the essential guide to marketing planning / Malcolm McDonald.

By: Series: If you're so brilliant-- seriesPublication details: London : Kogan Page, 2002.Description: x, 198 p. : ill. ; 22 cmISBN:
  • 074943726X
Other title:
  • How come your marketing plans are not working?
Subject(s): DDC classification:
  • 658.802 MAC
Holdings
Cover image Item type Current library Home library Collection Shelving location Shelf location Call number Materials specified Vol info Copy number Status Notes Date due Barcode Item holds Item hold queue priority Course reserves
Main Collection Taylor's Library-TU

Floor 4, Shelf 27 , Side 1, TierNo 1, BayNo 2

658.802 MAC (Browse shelf(Opens below)) 1 Available SOMAC,37003,03,CL 5000034276

Includes index