000 -LEADER |
fixed length control field |
00897nam a2200265 a 4500 |
001 - CONTROL NUMBER |
control field |
vtls003220690 |
003 - CONTROL NUMBER IDENTIFIER |
control field |
MY-SjTCS |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20200226114238.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
110714s2010 njuac b 001 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9780137135998 (pbk.) |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
0137135998 (pbk.) |
039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE] |
Level of rules in bibliographic description |
201302261525 |
Level of effort used to assign nonsubject heading access points |
izani |
Level of effort used to assign subject headings |
201111011047 |
Level of effort used to assign classification |
wilmina |
Level of effort used to assign subject headings |
201110181509 |
Level of effort used to assign classification |
izani |
-- |
201107141618 |
-- |
malathy |
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER |
Classification number |
658.83 |
Item number |
BUR 2010 |
100 1# - MAIN ENTRY--PERSONAL NAME |
Personal name |
Burns, Alvin C. |
9 (RLIN) |
8614 |
245 10 - TITLE STATEMENT |
Title |
Marketing research / |
Statement of responsibility, etc. |
Alvin C. Burns, Ronald F. Bush. |
250 ## - EDITION STATEMENT |
Edition statement |
6th ed., Global ed. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. |
Place of publication, distribution, etc. |
Upper Saddle River, N.J. : |
Name of publisher, distributor, etc. |
Prentice Hall, |
Date of publication, distribution, etc. |
c2010. |
300 ## - PHYSICAL DESCRIPTION |
Extent |
695 p. : |
Other physical details |
ill., ports. ; |
Dimensions |
26 cm. |
500 ## - GENERAL NOTE |
General note |
Previous ed.: 2006. |
504 ## - BIBLIOGRAPHY, ETC. NOTE |
Bibliography, etc. note |
Includes bibliographical references (p. 662-680) and index. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Marketing research. |
700 1# - ADDED ENTRY--PERSONAL NAME |
Personal name |
Bush, Ronald F. |
9 (RLIN) |
8615 |
920 ## - Programme |
Programme |
DIB : 167112 |
921 ## - Programme |
Programme |
CAL : 194516 |
999 ## - SYSTEM CONTROL NUMBERS (KOHA) |
Koha biblionumber |
129344 |
Koha biblioitemnumber |
129344 |