| 000 -LEADER |
|---|
| fixed length control field |
01191cam a2200289 a 4500 |
| 001 - CONTROL NUMBER |
|---|
| control field |
vtls001406660 |
| 003 - CONTROL NUMBER IDENTIFIER |
|---|
| control field |
MY-SjTCS |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20200226121032.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
110218s1996 nyu 00 0 eng |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
0071144188 |
| 039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE] |
|---|
| Level of rules in bibliographic description |
201311180842 |
| Level of effort used to assign nonsubject heading access points |
patrick |
| Level of effort used to assign subject headings |
201311121026 |
| Level of effort used to assign classification |
patrick |
| Level of effort used to assign subject headings |
201209071134 |
| Level of effort used to assign classification |
izani |
| Level of effort used to assign subject headings |
201102181221 |
| Level of effort used to assign classification |
VLOAD |
| -- |
200407271856 |
| -- |
VLOAD |
| 082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
658.83 |
| Item number |
KIN |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Kinnear, Thomas C., |
| Dates associated with a name |
1943- |
| 9 (RLIN) |
7942 |
| 245 10 - TITLE STATEMENT |
|---|
| Title |
Marketing research : |
| Remainder of title |
an applied approach / |
| Statement of responsibility, etc. |
Thomas C. Kinnear, James R. Taylor. |
| 250 ## - EDITION STATEMENT |
|---|
| Edition statement |
5th ed., Int. ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
|---|
| Place of publication, distribution, etc. |
N.Y. : |
| Name of publisher, distributor, etc. |
McGraw-Hill, |
| Date of publication, distribution, etc. |
c1996. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
xxii , 888 p. ; |
| Dimensions |
23 cm. |
| 490 #0 - SERIES STATEMENT |
|---|
| Series statement |
McGraw-Hill series in marketing |
| 500 ## - GENERAL NOTE |
|---|
| General note |
In back pocket : 1 computer disk (3 1/2 in.) |
| 525 ## - SUPPLEMENT NOTE |
|---|
| Supplement note |
Instructor's manual to accompany Marketing research : |
| -- |
an applied approach by Thomas C. Kinnear, James R. Taylor. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Marketing |
| General subdivision |
Management. |
| 9 (RLIN) |
8897 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Marketing research. |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Taylor, James R. |
| Fuller form of name |
(James Ronald), |
| Dates associated with a name |
1938- |
| 9 (RLIN) |
93592 |
| 740 ## - ADDED ENTRY--UNCONTROLLED RELATED/ANALYTICAL TITLE |
|---|
| Uncontrolled related/analytical title |
Instructor's manual to accompany Marketing research : |
| -- |
an applied approach |
| 920 ## - Programme |
|---|
| Programme |
UNISA : 54280, 55775, 55931 |
| 921 ## - Programme |
|---|
| Programme |
ADP : 91431, 91432, 91433 |
| 999 ## - SYSTEM CONTROL NUMBERS (KOHA) |
|---|
| Koha biblionumber |
175293 |
| Koha biblioitemnumber |
175293 |
