000 -LEADER |
fixed length control field |
00753nam a2200217 4500 |
001 - CONTROL NUMBER |
control field |
vtls002196560 |
003 - CONTROL NUMBER IDENTIFIER |
control field |
MY-SjTCS |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20200306153810.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
110218s2001 njua 001 eng |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
0130648531 |
039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE] |
Level of rules in bibliographic description |
201909200958 |
Level of effort used to assign nonsubject heading access points |
ummi |
Level of effort used to assign subject headings |
201102181243 |
Level of effort used to assign classification |
VLOAD |
-- |
200407271928 |
-- |
VLOAD |
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER |
Classification number |
658.8 |
Item number |
KOT |
100 1# - MAIN ENTRY--PERSONAL NAME |
Personal name |
Kotler, Philip. |
9 (RLIN) |
1220 |
245 10 - TITLE STATEMENT |
Title |
Principles of marketing : |
Remainder of title |
activebook version 1.0 / |
Statement of responsibility, etc. |
Philip Kotler, Gary Armstrong. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. |
Place of publication, distribution, etc. |
Upper Saddle River, NJ : |
Name of publisher, distributor, etc. |
Prentice Hall, |
Date of publication, distribution, etc. |
c2001 |
300 ## - PHYSICAL DESCRIPTION |
Extent |
xvii, 523 p. : |
Other physical details |
ill. (some col.) ; |
Dimensions |
28 cm. |
504 ## - BIBLIOGRAPHY, ETC. NOTE |
Bibliography, etc. note |
Includes bibliographical references and indexes. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Marketing. |
9 (RLIN) |
89058 |
700 1# - ADDED ENTRY--PERSONAL NAME |
Personal name |
Armstrong, Gary |
Fuller form of name |
(Gary M.) |
9 (RLIN) |
25595 |
920 ## - Programme |
Programme |
ADP : 94365 |
999 ## - SYSTEM CONTROL NUMBERS (KOHA) |
Koha biblionumber |
21915 |
Koha biblioitemnumber |
21915 |