| 000 -LEADER |
|---|
| fixed length control field |
00825nam a2200253 a 4500 |
| 001 - CONTROL NUMBER |
|---|
| control field |
vtls003253357 |
| 003 - CONTROL NUMBER IDENTIFIER |
|---|
| control field |
MY-SjTCS |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20200306154022.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
130711s2013 ohua 001 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
1111573239 (hbk.) |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9781111573232 (hbk.) |
| 039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE] |
|---|
| Level of rules in bibliographic description |
201801021042 |
| Level of effort used to assign nonsubject heading access points |
VLOAD |
| Level of effort used to assign subject headings |
201311280926 |
| Level of effort used to assign classification |
pushpa |
| Level of effort used to assign subject headings |
201311261121 |
| Level of effort used to assign classification |
izani |
| -- |
201307111652 |
| -- |
malathy |
| 082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
659.1 |
| Item number |
KAS 2013 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Kaser, Ken. |
| 9 (RLIN) |
205822 |
| 245 10 - TITLE STATEMENT |
|---|
| Title |
Advertising & sales promotion / |
| Statement of responsibility, etc. |
Ken Kaser. |
| 246 3# - VARYING FORM OF TITLE |
|---|
| Title proper/short title |
Advertising and sales promotion |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
|---|
| Place of publication, distribution, etc. |
Mason, Ohio : |
| Name of publisher, distributor, etc. |
South-Western, Cengage Learning, |
| Date of publication, distribution, etc. |
c2013. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
xix, 461 p. : |
| Other physical details |
col. ill. ; |
| Dimensions |
29 cm. |
| 500 ## - GENERAL NOTE |
|---|
| General note |
Includes index. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Advertising. |
| 9 (RLIN) |
95158 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Sales promotion. |
| 9 (RLIN) |
200284 |
| 920 ## - Programme |
|---|
| Programme |
CAL : 201562 |
| 921 ## - Programme |
|---|
| Programme |
CALSH : 202566 |
| 999 ## - SYSTEM CONTROL NUMBERS (KOHA) |
|---|
| Koha biblionumber |
24190 |
| Koha biblioitemnumber |
24190 |
| 952 ## - LOCATION AND ITEM INFORMATION (KOHA) |
|---|
| -- |
7102:20150603 |
