Balanced brand : (Record no. 45797)

000 -LEADER
fixed length control field 01314cam a22002894a 4500
001 - CONTROL NUMBER
control field vtls003031546
003 - CONTROL NUMBER IDENTIFIER
control field MY-SjTCS
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20200306163829.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 110218s2006 caua b 001 0 eng
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0787983098 (pbk.)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780787983093
039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE]
Level of rules in bibliographic description 201102181504
Level of effort used to assign nonsubject heading access points VLOAD
Level of effort used to assign subject headings 200612051525
Level of effort used to assign classification pushpa
Level of effort used to assign subject headings 200611030839
Level of effort used to assign classification fadilah
Level of effort used to assign subject headings 200611030837
Level of effort used to assign classification fadilah
-- 200611030834
-- fadilah
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.827
Item number FOL
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Foley, John,
Dates associated with a name 1955-
9 (RLIN) 240405
245 10 - TITLE STATEMENT
Title Balanced brand :
Remainder of title how to balance the stakeholder forces that can make or break your business /
Statement of responsibility, etc. John Foley with Julie Kendrick.
250 ## - EDITION STATEMENT
Edition statement 1st ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. San Francisco, CA :
Name of publisher, distributor, etc. Jossey-Bass,
Date of publication, distribution, etc. c2006.
300 ## - PHYSICAL DESCRIPTION
Extent xv, 187 p. :
Other physical details ill. ;
Dimensions 24 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references (p. 163-166) and index.
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note Strong brand, strong reputation -- Measuring brand and reputation -- The BalancedBrand System -- Brand assessment -- Stakeholder assessment -- Stakeholder return on investment -- Balanced culture -- Balanced conversation -- Creating and maintaining balance.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Brand name products.
9 (RLIN) 240406
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Corporate image.
9 (RLIN) 204106
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Relationship marketing.
9 (RLIN) 6704
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Product management.
9 (RLIN) 240407
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Kendrick, Julie.
9 (RLIN) 240408
920 ## - Programme
Programme MCS: 202892
999 ## - SYSTEM CONTROL NUMBERS (KOHA)
Koha biblionumber 45797
Koha biblioitemnumber 45797
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Permanent Location Current Location Date acquired Total Checkouts Barcode Date last seen Date last checked out Copy number Uniform Resource Identifier Koha item type Public note
          Taylor's Library-TU Taylor's Library-TU 2006-11-03 9 5000037658 2019-12-05 2012-10-09 1 Floor 4, Shelf 27 , Side 1, TierNo 5, BayNo 4 Main Collection SOMAC,37000,03,CL