| 000 -LEADER |
|---|
| fixed length control field |
00965cam a2200241 a 4500 |
| 001 - CONTROL NUMBER |
|---|
| control field |
vtls003031642 |
| 003 - CONTROL NUMBER IDENTIFIER |
|---|
| control field |
MY-SjTCS |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20200306163835.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
110218s2002 ii a 000 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
8126110686 |
| 039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE] |
|---|
| Level of rules in bibliographic description |
202001301716 |
| Level of effort used to assign nonsubject heading access points |
shuhada |
| Level of effort used to assign subject headings |
201102181623 |
| Level of effort used to assign classification |
VLOAD |
| Level of effort used to assign subject headings |
200611091854 |
| Level of effort used to assign classification |
pushpa |
| -- |
200611071355 |
| -- |
malathy |
| 082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
647.940688 |
| Item number |
HOD |
| 245 00 - TITLE STATEMENT |
|---|
| Title |
Hospitality marketing / |
| Statement of responsibility, etc. |
edited by Amrik Singh Sudan. |
| 250 ## - EDITION STATEMENT |
|---|
| Edition statement |
1st ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
|---|
| Place of publication, distribution, etc. |
New Delhi : |
| Name of publisher, distributor, etc. |
Anmol Publications, |
| Date of publication, distribution, etc. |
2002. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
vii, 349 p. ; |
| Dimensions |
22 cm. |
| 505 0# - FORMATTED CONTENTS NOTE |
|---|
| Formatted contents note |
1. Introduction -- 2. Marketing information systems -- 3. Marketing mix variables -- 4. Marketing analysis - 5. Marketing management -- 6. Marketing research -- 7. Hotel strategies. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Hospitality industry |
| General subdivision |
Marketing. |
| 9 (RLIN) |
11718 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Hospitality industry |
| General subdivision |
Management. |
| 9 (RLIN) |
5110 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Hospitality industry. |
| 9 (RLIN) |
240557 |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Sudan, Amrik Singh. |
| 9 (RLIN) |
240558 |
| 920 ## - Programme |
|---|
| Programme |
TCHT : 641665 |
| 999 ## - SYSTEM CONTROL NUMBERS (KOHA) |
|---|
| Koha biblionumber |
45894 |
| Koha biblioitemnumber |
45894 |
