000 -LEADER |
fixed length control field |
00989nam a2200277 a 4500 |
001 - CONTROL NUMBER |
control field |
vtls003215352 |
003 - CONTROL NUMBER IDENTIFIER |
control field |
MY-SjTCS |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20200226111447.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
110218s2011 maua b 001 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
0132465515 (pbk. : Int. ed.) |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9780132465519 (pbk. : Int. ed.) |
039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE] |
Level of rules in bibliographic description |
201102181824 |
Level of effort used to assign nonsubject heading access points |
VLOAD |
Level of effort used to assign subject headings |
201101121024 |
Level of effort used to assign classification |
wilmina |
-- |
201101111735 |
-- |
malathy |
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER |
Classification number |
659.1 |
Item number |
LAN 2011 |
100 1# - MAIN ENTRY--PERSONAL NAME |
Personal name |
Lane, W. Ronald, |
Dates associated with a name |
1940- |
9 (RLIN) |
10824 |
245 10 - TITLE STATEMENT |
Title |
Kleppner's advertising procedure / |
Statement of responsibility, etc. |
W. Ronald Lane, Karen Whitehill King, Tom Reichert. |
246 30 - VARYING FORM OF TITLE |
Title proper/short title |
Advertising procedure |
250 ## - EDITION STATEMENT |
Edition statement |
18th ed. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. |
Place of publication, distribution, etc. |
Boston, MA : |
Name of publisher, distributor, etc. |
Pearson, |
Date of publication, distribution, etc. |
c2011. |
300 ## - PHYSICAL DESCRIPTION |
Extent |
xx, 817 p. : |
Other physical details |
ill. (chiefly col.) ; |
Dimensions |
28 cm. |
504 ## - BIBLIOGRAPHY, ETC. NOTE |
Bibliography, etc. note |
Includes bibliographical references and index. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Advertising. |
700 1# - ADDED ENTRY--PERSONAL NAME |
Personal name |
King, Karen Whitehill. |
9 (RLIN) |
38107 |
700 1# - ADDED ENTRY--PERSONAL NAME |
Personal name |
Reichert, Tom. |
9 (RLIN) |
37858 |
700 1# - ADDED ENTRY--PERSONAL NAME |
Personal name |
Kleppner, Otto, 1899- |
Title of a work |
Advertising procedure. |
9 (RLIN) |
104426 |
920 ## - Programme |
Programme |
SOCIT : 159885 |
999 ## - SYSTEM CONTROL NUMBERS (KOHA) |
Koha biblionumber |
81318 |
Koha biblioitemnumber |
81318 |