Media management [electronic resource] : a casebook approach / George Sylvie ... [et al.].
Contributor(s): Sylvie, George
.
Series: LEA's communication series: Publisher: New York : Lawrence Erlbaum Associates, c2008Edition: 4th ed.Description: 1 online resource (xi, 414 p.) : ill.ISBN: 9780203877265 (ebk.); 0203877268 (ebk.).Subject(s): Mass media -- Management -- Case studiesGenre/Form: Electronic books.Additional physical formats: Print version:: Media management.DDC classification: 302.23068 Online resources: An electronic book accessible through the World Wide Web; click to view
| Item type | Current location | Call number | Copy number | Status | Notes | Date due | Barcode |
|---|---|---|---|---|---|---|---|
| Main Collection | Taylor's Library - Perpetual(TU) | 302.23068 (Browse shelf) | 1 | e-book | SOMAC,41001,03,RA,PPT |
Browsing Taylor's Library-TU Shelves Close shelf browser
| 302.2303 ENC 2011 Encyclopedia of social movement media / | 302.2303 INT 2014 The international encyclopedia of media studies : | 302.23068 Strategic management in the media | 302.23068 Media management | 302.23068 Media management and artificial intelligence : | 302.23068 ALB Management of electronic media / | 302.23068 ALB Management of electronic media / |
Includes bibliographical references (p. 383-404) and indexes.
Description based on print version record.