Essentials of services marketing / Christopher Lovelock, Jochen Wirtz, Patricia Chew.
By: Lovelock, Christopher H
.
Contributor(s): Wirtz, Jochen | Chew, Patricia.
Publisher: Singapore : Prentice Hall, c2009Description: xxxii, 567 p. : col. ill. ; 28 cm.ISBN: 9789810679958 (pbk.); 9810679955 (pbk.).Subject(s): Service industries -- MarketingDDC classification: 658.8
| Item type | Current location | Shelf location | Call number | Copy number | Status | Notes | Date due | Barcode |
|---|---|---|---|---|---|---|---|---|
| Main Collection | Taylor's Library-TU | 658.8 LOV (Browse shelf) | 1 | Available | SHTEx,70000,03,GR|SOCxx,37003,03,AD|SOCxx,91605,03,AD|GENLS,GENLS,03,GR | 5000109203 | ||
| Main Collection | Taylor's Library-TU |
Floor 4, Shelf 26 , Side 2, TierNo 3, BayNo 5 |
658.8 LOV (Browse shelf) | 1 | Available | GENLS,GENLS,03,GR | SHTEx,70000,03,GR | SOCxx,37003,03,AD | SOCxx,91605,03,AD | 5000014389 |
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| 658.8 LOV Services marketing : | 658.8 LOV Services marketing : | 658.8 LOV Principles of service marketing and management / | 658.8 LOV Essentials of services marketing / | 658.8 LOV Essentials of services marketing / | 658.8 LOV 2011 Services marketing : | 658.8 LOV 2011 Services marketing : |