Market research in the Internet age : leveraging the Internet for market measurement and consumer insight / Rob W. Monster, Raymond C. Pettit
By: Monster, Robert W.
Contributor(s): Pettit, Raymond C
.
Publisher: Singapore : John Wiley & Sons (Asia), 2002Description: xxi, 306 p. : ill. ; 24 cm.ISBN: 0470820640 (hbk.); 9780470820643 (hbk.).Subject(s): Telemarketing | Marketing researchDDC classification: 658.84
| Item type | Current location | Shelf location | Call number | Copy number | Status | Notes | Date due | Barcode |
|---|---|---|---|---|---|---|---|---|
| Main Collection | Taylor's Library-TU |
Floor 4, Shelf 27 , Side 2, TierNo 5, BayNo 1 |
658.84 MON 2002 (Browse shelf) | 1 | Available | TBSxx,08010,03,GR | 5000106594 |
Browsing Taylor's Library-TU Shelves Close shelf browser
| 658.84 MIN How to run a successful multi-disciplinary design company / | 658.84 MOB Mobile commerce : | 658.84 MOB 2003 Mobile commerce : | 658.84 MON 2002 Market research in the Internet age : | 658.84 NAT The nuts and bolts of e-commerce / | 658.84 NAT The nuts and bolts of e-commerce / | 658.84 NEL Building electronic commerce with Web database constructions / |
Includes index.