Interactive services marketing / Raymond P. Fisk, Stephen J. Grove, Joby John.
By: Fisk, Raymond P
.
Contributor(s): Grove, Stephen J. (Stephen John) | John, Joby.
Publisher: Boston : Houghton Mifflin, c2008Description: xxiv, 276 p. : ill. ; 26 cm.ISBN: 9780618641802 (pbk.); 0618641807 (pbk.).Subject(s): Service industries -- Marketing | Service industries -- ManagementDDC classification: 658.8
| Item type | Current location | Shelf location | Call number | Copy number | Status | Notes | Date due | Barcode |
|---|---|---|---|---|---|---|---|---|
| Main Collection | Taylor's Library-TU |
Floor 4, Shelf 26 , Side 2, TierNo 4, BayNo 3 |
658.8 FIS 2008 (Browse shelf) | 1 | Available | TBSxx,34003,03,RM | 5000137806 | |
| Main Collection | Taylor's Library-TU |
Floor 4, Shelf 26 , Side 2, TierNo 4, BayNo 3 |
658.8 FIS 2008 (Browse shelf) | 1 | Available | TBSxx,34003,03,RM | 5000137808 | |
| Main Collection | Taylor's Library-TU |
Floor 4, Shelf 26 , Side 2, TierNo 4, BayNo 3 |
658.8 FIS 2008 (Browse shelf) | 1 | Available | TBSxx,34003,03,RM | 5000137810 |
Includes bibliographical references and index.