Normal view MARC view ISBD view

Advertising as communication / Gillian Dyer.

By: Dyer, Gillian.
Series: Studies in culture and communication: Publisher: London : Routledge, 1999 (2005 printing)Description: xiv, 230 p. : ill. ; 22 cm.ISBN: 0415027810 (pbk.); 9780415027816 (pbk.).Subject(s): AdvertisingDDC classification: 659.1
Item type Current location Shelf location Call number Copy number Status Notes Date due Barcode
Main Collection Taylor's Library-TU

Floor 4, Shelf 27 , Side 2, TierNo 3, BayNo 6

659.1 DYE 2005 (Browse shelf) 1 Available TDSxx,29007,03,RM 5000136089

Originally published: London ; New York : Methuen, 1982.

Includes bibliographical references (p. 215-226) and index.