Advertising as communication / Gillian Dyer.
By: Dyer, Gillian
.
Series: Studies in culture and communication: Publisher: London : Routledge, 1999 (2005 printing)Description: xiv, 230 p. : ill. ; 22 cm.ISBN: 0415027810 (pbk.); 9780415027816 (pbk.).Subject(s): AdvertisingDDC classification: 659.1
Item type | Current location | Shelf location | Call number | Copy number | Status | Notes | Date due | Barcode |
---|---|---|---|---|---|---|---|---|
Main Collection | Taylor's Library-TU |
Floor 4, Shelf 27 , Side 2, TierNo 3, BayNo 6 |
659.1 DYE 2005 (Browse shelf) | 1 | Available | TDSxx,29007,03,RM | 5000136089 |
Originally published: London ; New York : Methuen, 1982.
Includes bibliographical references (p. 215-226) and index.