The future of relationship marketing / David Bejou, PhD, Adrian Palmer, PhD, editors.
Contributor(s): Bejou, David | Palmer, Adrian
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Publisher: New York : Routledge, 2012Description: 1 online resource (139 pages) : illustrations.Content type: text Media type: computer Carrier type: online resourceISBN: 9781315870328 (e-book).Subject(s): Relationship marketing | Customer relations | MarketingGenre/Form: Electronic books.DDC classification: 658.8/12 Online resources: An electronic book accessible through the World Wide Web; click to view
| Item type | Current location | Call number | Copy number | Status | Notes | Date due | Barcode |
|---|---|---|---|---|---|---|---|
| Main Collection | Taylor's Library - Perpetual(TU) | 658.8/12 (Browse shelf) | 1 | e-book | SHTEx,70002,03,CL,PPT |
"The future of relationship marketing has been co-published simultaneously as Journal of relationship marketing, volume 4, numbers 3/4 2005."
First published by the Best Business Books in 2005.
Includes bibliographical references and index.
Description based on online resource; title from PDF title page (ebrary, viewed December 12, 2013).
Electronic reproduction. Palo Alto, Calif. : ebrary, 2013. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.