The successful marketing plan : how to create dynamic, results-oriented marketing / Roman G. Hiebing, Scott W. Cooper and Steve J. Wehrenberg.
By: Hiebing, Roman G
.
Contributor(s): Cooper, Scott W | Wehrenberg, Steve.
Publisher: New York, NY : McGraw-Hill, c2012Edition: 4th ed., fully rev. and expanded.Description: xxxvi, 566 p. : ill. ; 28 cm.ISBN: 9780071745574 (pbk.); 0071745572 (pbk.).Subject(s): Marketing -- PlanningDDC classification: 658.802
| Item type | Current location | Shelf location | Call number | Copy number | Status | Notes | Date due | Barcode |
|---|---|---|---|---|---|---|---|---|
| Main Collection | Taylor's Library-TU |
Floor 4, Shelf 27 , Side 1, TierNo 3, BayNo 1 |
658.802 HIE 2012 (Browse shelf) | 1 | Available | UNISA,19003,03,CL | 5000141870 |
Browsing Taylor's Library-TU Shelves Close shelf browser
| 658.802 GRA 2007 The green marketing manifesto / | 658.802 HAR 2011 Harvard business review on reinventing your marketing. | 658.802 HIE How to write a successful marketing plan : | 658.802 HIE 2012 The successful marketing plan : | 658.802 HOL 2010 Marketing planning : | 658.802 HOO Marketing strategy and competitive positioning / | 658.802 HOO Marketing strategy and competitive positioning / |
Includes index.