Mobile marketing : fundamentals and strategy / Kaan Varnali, Aysegul Toker, Cengiz Yilmaz.
By: Varnali, Kaan.
Contributor(s): Toker, Aysegul | Yilmaz, Cengiz.
Publisher: New York, NY : McGraw-Hill, c2011Description: xii, 163 p. : ill. ; 22 cm.ISBN: 9780071743020 (hbk.); 0071743022 (hbk.).Subject(s): TelemarketingDDC classification: 658.872Item type | Current location | Shelf location | Call number | Copy number | Status | Notes | Date due | Barcode |
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Main Collection | Taylor's Library-TU |
Floor 4, Shelf 27 , Side 2, TierNo 1, BayNo 5 |
658.872 VAR 2011 (Browse shelf) | 1 | Available | UNISA,19003,03,CL | 5000141285 |
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658.872 TUT 2021 Social media marketing / | 658.872 TUT 2021 Social media marketing / | 658.872 TUT 2021 Social media marketing / | 658.872 VAR 2011 Mobile marketing : | 658.872 VEL 2013 Web copy that sells : | 658.872 VIS 2022 Digital marketing fundamentals : | 658.872 WAT 2008 Electronic commerce : |
Includes bibliographical references and index.