Brand management : a theoretical and practical approach / Rik Riezebos with Bas Kist and Gert Kootstra
By: Riezebos, H. J
.
Contributor(s): Kist, Bas | Kootstra, Gert.
Publisher: Harlow, England : Financial Times/Prentice Hall, 2003Description: xvi, 331 p. : ill. ; 25 cm.ISBN: 0273655051 (pbk.); 9780273655053 (pbk.).Subject(s): Brand name products | Product managementDDC classification: 658.827
| Item type | Current location | Shelf location | Call number | Copy number | Status | Notes | Date due | Barcode |
|---|---|---|---|---|---|---|---|---|
| Main Collection | Taylor's Library-TU | 658.827 RIE (Browse shelf) | 1 | Available | TBSxx,34001,03,CL | 5000017768 | ||
| Main Collection | Taylor's Library-TU |
Floor 4, Shelf 27 , Side 1, TierNo 2, BayNo 5 |
658.827 RIE (Browse shelf) | 1 | Available | SLASx,05000,03,GR | 5000019542 | |
| Main Collection | Taylor's Library-TU |
Floor 4, Shelf 27 , Side 1, TierNo 2, BayNo 5 |
658.827 RIE (Browse shelf) | 1 | In transit from Taylor's Library-TC to Taylor's Library-TU since 25/02/2020 | SHTEx,70005,03,GR | 5000036007 |
Includes bibliographical references and index.