Essentials of marketing research / William G. Zikmund.
By: Zikmund, William G
.
Publisher: Mason, Ohio : Thomson/South-Western, c2003Edition: 2nd ed.Description: xxi, 452 p. ; 26 cm.ISBN: 0324182570 (pbk).Subject(s): Marketing research![](/opac-tmpl/bootstrap/images/filefind.png)
Item type | Current location | Shelf location | Call number | Copy number | Status | Notes | Date due | Barcode |
---|---|---|---|---|---|---|---|---|
Main Collection | Taylor's Library-TU |
Floor 4, Shelf 27 , Side 1, TierNo 5, BayNo 6 |
658.83 ZIK (Browse shelf) | 1 | Available | GENLS,GENLS,03,GR | 5000019954 |
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658.83 ZIK Exploring marketing research / | 658.83 ZIK Exploring marketing research / | 658.83 ZIK Essentials of marketing research / | 658.83 ZIK Essentials of marketing research / | 658.83 ZIK Essentials of marketing research / | 658.83 ZIK Exploring marketing research / | 658.83 ZIK Exploring marketing research / |
Includes index.