International marketing / Philip R. Cateora, John L. Graham.
By: Cateora, Philip R
.
Contributor(s): Graham, John L.
Series: McGraw-Hill/Irwin series in marketing. Publisher: Boston : McGraw-Hill/Irwin, c2005Edition: 12th ed.Description: xxxiii, 697 p. : col. ill., col. maps ; 29 cm. + 1 electronic optical disc (4 3/4 in.).ISBN: 0072833718 (hbk).Subject(s): Export marketing | International business enterprisesDDC classification: 658.84
| Item type | Current location | Shelf location | Call number | Vol info | Copy number | Status | Notes | Date due | Barcode |
|---|---|---|---|---|---|---|---|---|---|
| Main Collection | Taylor's Library-TU |
Floor 4, Shelf 27 , Side 2, TierNo 1, BayNo 1 |
658.84 CAT (Browse shelf) | 1 | Available | GENLS,GENLS,03,GR | 5000019823 | ||
| Main Collection | Taylor's Library-TU |
Floor 4, Shelf 27 , Side 2, TierNo 1, BayNo 1 |
658.84 CAT (Browse shelf) | 1 | Available | GENLS,GENLS,03,GR | 5000019777 | ||
| Accompanying Material (Media Resource) | Taylor's Library-TU | 658.84 CAT (Browse shelf) | Student CD-ROM | 1 | Available | GENLS,GENLS,03,GR | 1000507796 | ||
| Accompanying Material (Media Resource) | Taylor's Library-TU | 658.84 CAT (Browse shelf) | Student CD-ROM | 1 | Available | GENLS,GENLS,03,GR | 1000507798 |
Includes bibliographical references and indexes.
1 electronic optical disc (4 3/4 in.) : Student CD-ROM to accompany International Marketing 12/e