Living the brand : how to transform every member of your organization into a brand champion ; in association with Marketing / Nicholas Ind.
By: Ind, Nicholas
.
Publisher: London : Kogan Page, 2004Edition: 2nd ed.Description: iii, 219 p. : ill. ; 24 cm.ISBN: 0749441291.Uniform titles: Marketing (London, England) Subject(s): Brand name products | Business names | Management -- Employee participation | Corporate imageDDC classification: 658.827
| Item type | Current location | Shelf location | Call number | Copy number | Status | Notes | Date due | Barcode |
|---|---|---|---|---|---|---|---|---|
| Main Collection | Taylor's Library-TU |
Floor 4, Shelf 27 , Side 1, TierNo 5, BayNo 4 |
658.827 IND (Browse shelf) | 1 | Available | SOMAC,09030,02,GR | 5000037392 |
Browsing Taylor's Library-TU Shelves Close shelf browser
| 658.827 HOL How brands become icons : | 658.827 HOW 2011 How they started : | 658.827 HUM 2017 Brand brilliance : | 658.827 IND Living the brand : | 658.827 IND Living the brand : | 658.827 JOH 2015 Contemporary brand management / | 658.827 JON Behind powerful brands : |
Includes bibliographical references and index.