Advertising media A to Z : the definitive resource for media planning, buying, and research / Jim Surmanek.
By: Surmanek, Jim
.
Publisher: New York, N.Y. : McGraw-Hill, c2004Description: viii, 337 p. ; 23 cm.ISBN: 0071422145 (pbk).Subject(s): Advertising media planning -- DictionariesDDC classification: 659.103
| Item type | Current location | Shelf location | Call number | Copy number | Status | Notes | Date due | Barcode |
|---|---|---|---|---|---|---|---|---|
| Main Collection | Taylor's Library-TU | 659.103 SUR (Browse shelf) | 1 | Available | SOMAC,37000,02,GR | 5000044136 | ||
| Main Collection | Taylor's Library-TU |
Floor 4, Shelf 27 , Side 2, TierNo 5, BayNo 7 |
659.103 SUR (Browse shelf) | 1 | Available | GENLS,GENLS,02,GR | 5000009913 |
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| 659.1023 VON Pick me : | 659.103 CLO Concise encyclopedia of advertising / | 659.103 SUR Advertising media A to Z : | 659.103 SUR Advertising media A to Z : | 659.103 WIE NTC'S dictionary of advertising / | 659.1042 Advertising and consumer citizenship | 659.1042 ADV Advertising and society : |