The art of pricing : how to find the hidden profits to grow your business / Rafi Mohammed.
By: Rafi Mohammed
.
Publisher: New York : Crown Business, c2005Edition: 1st ed.Description: 236 p. : ill. ; 22 cm.ISBN: 1400080932 (hbk.); 9781400080939 (hbk.).Subject(s): Pricing | Strategic planning | Consumer satisfactionDDC classification: 338.52
Contents:
1. Hidden profits -- 2. The culture of profit -- 3. It's all about value -- 4. Lessons from an auction -- 5. The value decoder -- 6. Differential pricing -- 7. Versioning -- 8. Segment-based pricing -- 9. Applying the finishing touches -- 10. It all starts on Monday morning.
| Item type | Current location | Shelf location | Call number | Copy number | Status | Notes | Date due | Barcode |
|---|---|---|---|---|---|---|---|---|
| Main Collection | Taylor's Library-TU |
Floor 3, Shelf 7 , Side 1, TierNo 4, BayNo 2 |
338.52 RAF (Browse shelf) | 1 | Available | SHTEx,70002,03,GR | 5000027061 |
Includes bibliographical references (p. 217-226) and index.
1. Hidden profits -- 2. The culture of profit -- 3. It's all about value -- 4. Lessons from an auction -- 5. The value decoder -- 6. Differential pricing -- 7. Versioning -- 8. Segment-based pricing -- 9. Applying the finishing touches -- 10. It all starts on Monday morning.