Strategic market management / David A. Aaker.
By: Aaker, David A. (David Allen).
Publisher: Hoboken, NJ : John Wiley, c2005Edition: 7th ed.Description: xii, 356 p. : ill. ; 23 cm.ISBN: 0471484261 (pbk.); 0471659037 (pbk.)(Int.ed).Subject(s): Marketing -- ManagementDDC classification: 658.8Item type | Current location | Shelf location | Call number | Copy number | Status | Notes | Date due | Barcode |
---|---|---|---|---|---|---|---|---|
Main Collection | Taylor's Library-TU |
Floor 4, Shelf 26 , Side 2, TierNo 1, BayNo 2 |
658.8 AAK (Browse shelf) | 1 | Available | TBSxx,34007,03,GR | 5000016207 | |
Main Collection | Taylor's Library-TU | 658.8 AAK (Browse shelf) | 1 | Available | UNISA, 57905 | 5000016016 |
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658.8 AAK Strategic market management / | 658.8 AAK Strategic market management / | 658.8 AAK Strategic market management / | 658.8 AAK Strategic market management / | 658.8 AAK Strategic market management / | 658.8 AAK Strategic market management / | 658.8 AAK Strategic market management / |
Includes bibliographical references and index
Australian Degree Program : 24415T