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Advertising : principles & practice / William Wells, Sandra Morarity, John Burnett

By: Wells, William, 1926-.
Contributor(s): Moriarty, Sandra E. (Sandra Ernst) | Burnett, John, 1944-.
Publisher: Upper Saddle River, NJ : Pearson/Prentice Hall, 2006Copyright date: ©2006Edition: Seventh edition.Description: xxxi, 592 pages : illustrations ; 28 cm.Content type: text Media type: unmediated Carrier type: volumeISBN: 0131968815 (paperback : international edition); 9780131968813 (paperback : international edition); 9780131465602 (hardback); 0131465600 (hardback).Subject(s): AdvertisingDDC classification: 659.1
Item type Current location Shelf location Call number Copy number Status Notes Date due Barcode
Main Collection Taylor's Library-TU

Floor 4, Shelf 27 , Side 2, TierNo 4, BayNo 7

 659.1 WEL 2006 (Browse shelf) 1 Available TBSxx,34004,03,CL | SOCxx,91602,03,RM 5000123188
Main Collection Taylor's Library-TU

Floor 4, Shelf 27 , Side 2, TierNo 3, BayNo 7

 659.1 WEL (Browse shelf) 1 Available SLASx,05000,03,CL | SOCxx,91602,03,RM 5000019856
Main Collection Taylor's Library-TU
659.1 WEL (Browse shelf) 1 Available SLASx,05000,03,RM | SOCxx,91602,03,RM 5000005931
Main Collection Taylor's Library-TU

Floor 4, Shelf 27 , Side 2, TierNo 3, BayNo 7

 659.1 WEL (Browse shelf) 1 Available SOMAC,09030,03,RM | SOMAC,91602,03,RM 5000032232
Main Collection Taylor's Library-TU

Floor 4, Shelf 27 , Side 2, TierNo 3, BayNo 7

 659.1 WEL (Browse shelf) 1 Available SOMAC,37000,03,AD | SOMAC,91602,03,RM 5000036091
Main Collection Taylor's Library-TU

Floor 4, Shelf 27 , Side 2, TierNo 3, BayNo 7

 659.1 WEL (Browse shelf) 1 Available SOMAC,09030,03,RM | SOMAC,91602,03,RM 5000033893
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659.1 WEL Advertising : 659.1 WEL Advertising : 659.1 WEL Advertising : 659.1 WEL Advertising : 659.1 WEL Advertising : 659.1 WEL Advertising : 659.1 WEL Advertising :

Includes bibliographical references.

American Degree Programme : ADVS 201