Mixed media : moral distinctions in advertising, public relations, and journalism / Thomas H. Bivins.
By: Bivins, Thomas H. (Thomas Harvey)
.
Publisher: Mahwah, N.J. : L. Erlbaum Associates, c2004Description: xii, 229 p. : ill. ; 23 cm.ISBN: 0805842578.Subject(s): Mass media -- Moral and ethical aspectsDDC classification: 175
Contents:
Introduction - 1. What makes an ethical issues -2. Moral claimants, obligation, and social responsibility - 3. The media and professionalism - 4. Ethical theory - 5. To tell the truth - 6. Avoiding harm - 7. A checklist for ethical decision making.
| Item type | Current location | Call number | Copy number | Status | Notes | Date due | Barcode |
|---|---|---|---|---|---|---|---|
| Main Collection | Taylor's Library-TU | 175 BIV (Browse shelf) | 1 | Available | SOMAC,37000,03,GR | 1001003676 |
Includes bibliographical references (p. 222-224) and indexes.
Introduction - 1. What makes an ethical issues -2. Moral claimants, obligation, and social responsibility - 3. The media and professionalism - 4. Ethical theory - 5. To tell the truth - 6. Avoiding harm - 7. A checklist for ethical decision making.