Services marketing in Asia : a case book / Jochen Wirtz, Christopher Lovelock.
By: Wirtz, Jochen
.
Contributor(s): Lovelock, Christopher H.
Publisher: Singapore ; New York : Pearson/Prentice Hall, 2005Description: xv, 454 p. : ill., maps ; 26 cm.ISBN: 9812449434 (pbk.).Subject(s): Service industries -- Asia -- Marketing -- Case studiesDDC classification: 658.8095
| Item type | Current location | Shelf location | Call number | Copy number | Status | Notes | Date due | Barcode |
|---|---|---|---|---|---|---|---|---|
| Main Collection | Taylor's Library-TU |
Floor 4, Shelf 27 , Side 1, TierNo 1, BayNo 3 |
658.8095 WIR (Browse shelf) | 1 | Available | GENLS,GENLS,03,GR | TBSxx,34003,03,RA | 5000019871 | |
| Main Collection | Taylor's Library-TU |
Floor 4, Shelf 27 , Side 1, TierNo 1, BayNo 3 |
658.8095 WIR (Browse shelf) | 1 | Available | GENLS,GENLS,03,GR | TBSxx,34003,03,RA | 5000019695 | |
| Main Collection | Taylor's Library-TU |
Floor 4, Shelf 27 , Side 1, TierNo 1, BayNo 3 |
658.8095 WIR (Browse shelf) | 1 | Available | GENLS,GENLS,03,GR | TBSxx,34003,03,RA | 5000019694 |
Includes bibliographical references.