Branded! : how retailers engage consumers with social media and mobility / Bernie Brennan, Lori Schafer.
By: Brennan, Bernie
.
Contributor(s): Schafer, Lori.
Series: Wiley and SAS business series: Publisher: Hoboken, N.J. : John Wiley, c2010Description: xx, 264 p. : ill. ; 24 cm.ISBN: 9780470768679 (hbk.); 9780470931769 (ebk.); 9780470931738 (ebk.); 9780470931752 (ebk.).Subject(s): Internet marketing | Social media -- Economic aspects | Branding (Marketing) | Online social networks | TelemarketingDDC classification: 658.872
| Item type | Current location | Shelf location | Call number | Copy number | Status | Notes | Date due | Barcode |
|---|---|---|---|---|---|---|---|---|
| Main Collection | Taylor's Library-TU |
Floor 4, Shelf 27 , Side 2, TierNo 4, BayNo 3 |
658.872 BRE 2010 (Browse shelf) | 1 | Available | TBSxx,08010,02,GR | 5000116111 | |
| Main Collection | Taylor's Library-TU |
Floor 4, Shelf 27 , Side 2, TierNo 4, BayNo 3 |
658.872 BRE 2010 (Browse shelf) | 1 | Available | SHTEx,70002,02,GR | 5000104533 |
Browsing Taylor's Library-TU Shelves Close shelf browser
| 658.872 BLU 2010 Your virtual success : | 658.872 BOD 2012 The B2B social media book : | 658.872 BRE 2010 Branded! : | 658.872 BRE 2010 Branded! : | 658.872 BRO 2008 The secret power of blogging : | 658.872 BRO 2009 Google income : | 658.872 BRO 2010 Trust agents : |
Includes bibliographical references and index.