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The experience effect [electronic resource] : engage your customers with a consistent and memorable brand experience / Jim Joseph.

By: Joseph, Jim, 1963-.
Contributor(s): ebrary, Inc.
Publisher: New York : American Management Association, c2010Description: xviii, 222 p. : ill.Subject(s): Branding (Marketing) | Brand loyalty | Customer relationsGenre/Form: Electronic books.DDC classification: 658.8/27 Online resources: An electronic book accessible through the World Wide Web; click to view
Item type Current location Call number Status Notes Date due Barcode
Main Collection Taylor's Library - Perpetual(TU)
658.8/27 (Browse shelf) e-book SHTEx,70000,03,CL,PPT

Includes bibliographical references and index.

TSLHHL

Electronic reproduction. Palo Alto, Calif. : ebrary, 2010. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.